Gregory Stock, AIA
Mar 31, 20141 min
Can a good rap save a geeky rep … or even settle scores on the project team?
YKK AP, an architectural products company, has created a rap video which at least strikes a chord with the building community.
That’s right, the company’s “I am an Architect: Part One” video demonstrates the power struggle of contractors and architects through a “rap battle” fought with rhythm and rhyme. YouTube viewers are enjoying the video. Here is a comment left by a viewer:
“The song [ ] reflects the passion that an architect has for his core of his job: the expression, the inspiration, the art, the aesthetic!”
Here is a link to YouTube video:
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